The Blue Frog

The Blue Frog Society claims a new habitat – a habitat without territory, not just as an idea, but as a messenger of a new future which was presented for the first time in New York at „Windows on Madison“ (USA, 2011) and at the exhibition "The Future of the Future" at DOX Center for Contemporary Art, Prague (CZ, 2011). "By way of an imaginary new species Holub's project addresses the issues of territory and habitat that go to the very foundation of the dominant socio-economic system, invoking the tradition that started with Hans Haacke's Shapolsky et el., Manhattan Real Estate Holdings, A Real Time Social System, as of May1, 1971, which still haunts the Guggenheim Museum located a few blocks from the Windows oin Madison. Holub's project takes a different direction by raising the question of habitat in relation to our values, and thus foregrounding the interconnectedness of nature, culture and economy and our vital investment in it." (Jaroslav Andel, curator of "Windows on Madison, NY / press release).

The Blue Frog Society originated from the public art project "On Urban Periphery" in Vienna Aspern Lake City (A, 2010), where Barbara Holub detected a remnant of a wild forest right next to this new urban development area which she proclaimed as the "Habitat of the Blue Frog Society" – as a utopia for urban development based on communal values counteracting the dominance of urban planning dictated by neoliberal interests: